A few months back, FounderScale posted a blog, 3 Sales Engagement Events That Drive Prospect Engagement. When we posted to LinkedIn, we got a lot of great comments and feedback, but one response in particular really caught my attention. One of our followers, Peter...
Revenue Generation Articles for Founders
Increase Cyber Security Sales by Becoming a Trusted Partner
Our last cyber security article outlines five niche-specific obstacles B2B leaders face when specializing in cyber security sales. The biggest challenge highlighted in the piece is that cyber security executives, based on the very nature of their profession, are more...
Purpose-Driven Sales Podcast: Overcoming Sales Leadership Challenges
At FounderScale, we are excited to announce season 2 of our sales leadership podcast “Purpose-Driven Sales.” Hosted by Josh Sweeney and Taylor Barnes, each episode examines the what, why, and how to grow sales within your organization. How The Sales Leadership Podcast...
5 Common Inbound Content Mistakes
One of the lessons that I have learned over the years is that everything is more complex than it seems. Take inbound content writing for example. About 12 years ago in a different business, I read about inbound content and came to understand that companies who blogged...
Revenue Operations vs. Sales Operations: What’s the Difference?
People sometimes get confused when you talk about revenue operations. They might think it’s just another title for sales operations. In fact, there’s an important distinction between the two. The Difference Between Sales Operations and Revenue Operations Sales...
Hubspot Technical Consulting: What is it and why do you need it?
Hubspot is a robust sales engagement platform that covers three popular and very distinct areas of study: Marketing Sales Service However, there is a fourth, far less thought of area, in the Hubspot suite: the technology side of the platform. This system component...
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Purpose Driven Sales Podcast
Josh Sweeney and Taylor Barnes discuss the challenges of sales leadership while sharing ideas, solutions, and experiences.