Using B2B Webinars To Drive Sales and Marketing Alignment
At FounderScale, we have a foundational belief. We feel that businesses shouldn’t just post content. Instead, businesses should also use content. Often, B2B marketing teams keep a steady stream of new content online. But, most sales leaders aren’t part of...
Using Hubspot to Scale Outbound Video Marketing
Did you know that companies that excel at lead nurturing generate 50% more sales leads? One of the most effective ways to nurture your prospects is through outbound video marketing. The benefits of video include building trust, shortening the sales cycle, and moving...
