B2B Sales and Marketing Resources

Articles

Hubspot covers four core areas of business which are Sales, Marketing, Service and Operations. Each one of them could individually be a career focus that any individual would spend a lifetime learning.
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Spreadsheets are awesome! You can do practically anything with them, create any structure, add any data and management loves them. When it comes to increasing sales and Hubspot sales adoption, they are the ultimate sales anchor.
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Inbound marketing attracts prospective customers with valuable content and experiences. By offering high-value materials like ebooks, educational webinars, and whitepapers, you can capture prospective customers’ contact information using forms.
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Case Studies

CreateTailwind is a nationally recognized financial firm that has helped thousands of clients find real financial independence.
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Perry Construction Management, an industry leader in CAPEX and CM, needed to grow and scale their business operations.
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Idenhaus is an Atlanta-based, founder-led Identity and Access Management (IAM) consulting firm.
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Purpose Driven Sales Podcast

This episode talks about another challenge for leaders: deals don’t flow correctly when sales and marketing aren’t aligned. Sweeney and Barnes will talk about the reasons why there is no alignment between sales and marketing teams. They will also include the solutions to handle this challenge.
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This episode talks about another challenge that leaders most likely encounter, managing salespeople with multiple personalities. Sweeney and Barnes will talk about the reasons why leaders fail to manage the emotional spurs of salespeople. They will also include the solutions to handle this challenge.
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This episode talks about sales reps often getting beat up on price by clients and the reasons behind it. Also, in the discussion are ways to handle it or get away from the situation where they get beaten up.
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Webinars

Did you know that you can increase your email click-through-rates by over 300% simply by leveraging video? Videos build trust and establish an authentic connection with your audience. When you thoroughly understand your buyer’s journey, you ensure the ability to deliver the most powerful message at the right time to
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Proper LinkedIn outreach paired with interview-style podcasts can increase your sales engagement by 3066%. In this webinar, we show you how to get in front of prospects using the right channel, the right message, and the right value proposition.
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Webinars are one of the leading sales engagement platforms that you can leverage to generate B2B leads for your company. In addition to lead generation, webinar provides 5 additional major benefits to your organization.
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Media and Press

Josh Sweeney & Jason Montoya explore how to take extreme ownership of your situation and what it takes to be a high performing entrepreneur.
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Josh Sweeney, Founder of FounderScale, has been through many roles in his life and has worked for a number of organizations...
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Purpose Driven Sales Podcast

 

Josh Sweeney and Taylor Barnes discuss the challenges of sales leadership while sharing ideas, solutions, and experiences.