by Maria Joyner | Jan 12, 2021 | B2B, Buyers Journey, Hubspot Emails
Email is one of the highest converting channels for B2B organizations, and rightly so! It empowers organizations to engage directly with prospects and customers to build relationships, boost brand awareness, share valuable content, and deliver a wonderful brand...
by Maria Joyner | Jan 5, 2021 | B2B, Blog, Sales Agency
When you’re the founder, the weight of sales success sits clearly on your shoulders. This burden has worn down even some of the most successful entrepreneurs. When you’re used to doing everything yourself, it can be difficult to get outside help. Rest assured we’ve...
by Maria Joyner | Dec 10, 2020 | Sales, Sales Operations, Sales Outreach
Here are 6 helpful B2B resources to help you ditch the “Connect and Pitch” methodology. Want to hear a sobering statistic? In Q2 of 2020, seller email outreach increased 59% while buyer responses decreased by 25% – 30%. Sellers more than doubled the...
by Maria Joyner | Nov 30, 2020 | Marketing, Sales
Did you know that companies that excel at lead nurturing generate 50% more sales leads? One of the most effective ways to nurture your prospects is through outbound video marketing. The benefits of video include building trust, shortening the sales cycle, and moving...
![[Press Release] FounderScale Names Co-Founder and Expands Offering to Include B2B Marketing Automation](https://2uf6q1r213p2ukcdh5f81grc-wpengine.netdna-ssl.com/wp-content/uploads/2020/11/FounderScale-Names-Co-founder-1.png)
by Maria Joyner | Nov 11, 2020 | Sales
Seasoned Marketing Automation Pro Maria Joyner Joins Atlanta-based FounderScale PRESS RELEASE UPDATED: NOV 11, 2020 08:00 EST ATLANTA, November 11, 2020 (Newswire.com) – FounderScale, a business-to-business (B2B) sales agency, announced today that marketing...
