Effective Methods to Measure Marketing ROI

Effective Methods to Measure Marketing ROI

Accurately measuring the financial return of your marketing strategies is beneficial for any founder looking to scale their revenue. A thorough measurement of marketing ROI can identify which marketing channels yield the most significant returns and which are draining...
4 Ways to Increase Marketing ROI

4 Ways to Increase Marketing ROI

Driving sustainable growth in a founder-led company hinges on your ability to increase marketing ROI. Learn four strategies founders can use to increase their marketing ROI by making smarter decisions about allocating their resources and focusing their strategies. 1....