Every business founder knows that the right marketing channels can open doors to new markets and opportunities for growth. This blog examines what a marketing channel is and how it impacts your revenue scalability. Covering the various types of channels, from digital...
To better understand the founders revenue journey, we surveyed founders to learn about their challenges around scaling revenue. Our 2023 survey of founders provided interesting insights into the challenges smaller, growing companies must overcome to...
What Is A Fractional CRO? As a founder, your business's success depends on meeting revenue targets and scaling beyond its current limits. Moving from Founder Revenue to Scalable Revenue is a complex journey. As a founder, you have the option to navigate this...
What Is A Revenue Generation Forecast? As a founder, are you struggling to figure out how you can afford to build the sales and marketing team needed to grow your revenue past what you alone can deliver? Creating a Revenue Generation Forecast is a great way to...
How Building Scalable Revenue Benefits Founders In the early days of a company, founders typically close all of the deals. As the company grows, founders inevitably start looking for additional ways to generate revenue. But not all methods of generating revenue create...
What Should Founders Consider Before Hiring a Salesperson? Hiring a salesperson as quickly as possible is rarely the best solution for scaling revenue in a founder-led business. What should founders consider before hiring a salesperson? Adding a sales resource is a...