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Effective Marketing Budget Allocation for Optimal ROI

Effective Marketing Budget Allocation for Optimal ROI

by Josh Sweeney | Apr 3, 2024 | Blog, Marketing ROI

The challenge of marketing budget allocation is all too familiar for founders. Are you spreading your resources too thin across multiple channels without seeing significant returns? It's a common pitfall that many businesses targeting growth encounter. Properly...
How to Forecast Marketing ROI: Founder’s Guide to Growth

How to Forecast Marketing ROI: Founder’s Guide to Growth

by Josh Sweeney | Apr 2, 2024 | Blog, Marketing ROI

Are you searching for a new tool to help unlock your business's growth potential? Understanding how to forecast marketing ROI could be the breakthrough you need. Forecasting your marketing ROI can help predict marketing performance and anticipate ROI. The insights...
How to Calculate Marketing ROI: A Guide for Founders

How to Calculate Marketing ROI: A Guide for Founders

by Josh Sweeney | Apr 1, 2024 | Blog, Marketing ROI

As a founder, have you ever wondered about the best method for calculating marketing ROI and gauging the effectiveness of your investments? Learning how to calculate marketing ROI is necessary for refining your marketing strategy and, therefore, making sure that every...
What is a Good Marketing ROI: Key Insights for Founders

What is a Good Marketing ROI: Key Insights for Founders

by Josh Sweeney | Mar 26, 2024 | Blog, Marketing ROI

Ever wonder, 'What is a good marketing ROI?' as you review your business's marketing results? Knowing the answer is key to determining whether your marketing spending is really working. If you're a founder questioning whether your investment in marketing is paying...
Top 8 Reasons a Founder Needs a Fractional CRO for Growth

Top 8 Reasons a Founder Needs a Fractional CRO for Growth

by Josh Sweeney | Mar 25, 2024 | Blog, Fractional CRO

Are you constantly juggling marketing strategies, sales outreach, and technology adoption, trying to find that perfect balance to propel your founder-led business to the next level? There's a solution to this scenario that you may have yet to consider: the strategic...
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