Talking with the Experts Podcast
Josh Sweeney - How to Scale Revenue with Demand Generation
In this chat, we will discuss the following:
- The most common reason why lead generation fails
- What demand generation is and why it matters
- How demand generation creates scalable revenue
Josh Sweeney is a seasoned entrepreneur whose relentless drive has given him the platform to build big ideas and companies. One of his successes, Atcore Systems, was acquired in 2016 by a leading partner in the CRM industry. After experiencing the impact of various sales and marketing challenges, Josh founded FounderScale. He has made it his mission to help founder-led organizations increase sales. Because of his passion for growth and forward-thinking, he donates his time to the Entrepreneur Organization of Atlanta, guiding and promoting other entrepreneurs through experience sharing and camaraderie.