When starting a business, founders often grapple with understanding marketing cost. Marketing is not just about spending money and hoping something works, but strategically planning and acknowledging what it genuinely takes to stand out in a competitive landscape....
As a business founder, expanding your business's reach through marketing might seem like an obvious step. You may think that hiring a marketing agency is the answer to scaling your company. However, it's crucial to have an understanding of how this decision can impact...